What’s All this Renewed Talk About Optimizing for Mobile?

What’s All this Renewed Talk About Optimizing for Mobile?

You might have noticed some talk around the water cooler about adding a viewport meta tag that has to be added to your eBay listings. And you're probably wondering what all the fuss is about. You've been listing for mobile optimization as recommended. Everything is size 14 font, left aligned with bullet points. No images are embedded in the description and all of your Policies are taken out. So what's new?

The viewport meta tag assures that your listings are optimized for any device they are viewed on from the desktop all the way down to the smart phone with a simple line of code that communicates to the browser how to render the listing. The object is to be sure that every listing can be easily read without horizontal scrolling, one hand only for vertical scrolling that we are all used to at this point.

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If you want to check to see if your listings are mobile friendly, even if you think they are just click here for eBay's mobile friendly test.  Mesha Travesser, owner of Classy Soles did a great video to show you exactly how to add the code to your listings. I am thrilled to be able to post this with her permission for your benefit. And after you're done updating your listings, or before even, take a peak at some of the great items she has listed. You can check them on your smart phone or your tablet, or even your laptop and they are sure to render just right for your browsing pleasure.

http://https://youtu.be/D7z0Qs1CNT0

You'll want to keep this code handy <meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no"> Going forward you will want to include this code in all of your listings. It is best, according to eBay to have it right before your description, but will also work at the end. For me I just saved a listing as a template in eBay with the code inserted at the beginning. No need to remember if you always use the template, I actually made several, one for each category. 

It might sound intimidating but it's really not and will certainly benefit you in terms of search results.

Feel free to leave a comment or if you have questions you can message me through the contact link or look me up on Facebook.

Defect…What’s That?

Defect…What’s That?

Even though it's been over a year since the defect system was announced and close to a year since it has been in place, there seems to still be a lot of confusion over what a defect actually is. There are 7 ways to get a defect on eBay. No matter how many defects you get per transaction, only 1 will count per transaction.

  1. Low detailed seller ratings for item as described.  (Rating of 1, 2, or 3.
  2. Opened cases for items not as described.
  3. Return Requests: items not as described.
  4. Low detailed seller ratings for shipping time. (Rating of 1)
  5. Requests: items not received.
  6. Neutral or negative feedback from buyers.
  7. Transactions you canceled. If you cancel because the item is out of stock, you can't find it, you broke it, but ultimately it is your fault. When a buyer requests a cancellation it is not a defect.

These are the only ways that you can receive a defect on a transaction

You can also check your seller dashboard to:

  1. See how many defects you have and for what and
  2. Run a report to see exactly which transactions received the defect.

This is a short video that walks you through this process.

 

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How Do I Start Selling On eBay?

How Do I Start Selling On eBay?

I've been fielding a lot of questions from new eBay sellers lately and thought a great place to start would be at the beginning. How do you get started selling on eBay.  Pretty much anyone can do it, but it's not a matter of throwing some picture up and becoming and overnight success. Like any business, there's a right way and a wrong way. Though many have what I call beginner's luck, that luck generally is very short-lived and leaves a seller saying "what happened?

To ensure you start on the right foot and set yourself up for success from the start. The most important thing you can do first is read the Seller Information that is on the eBay website. I'm going to go through some of the highlights in the course of this blog, but it's always the best idea to get the information straight from the horse's mouth, in this case straight from eBay. You can find the information here.

Watch for more in the near future, in the meantime, happy reading.