As today is Black Friday I thought it would be a great day to feature a very dear friend, eBay seller, and leader extraordinaire! I'm talking about Kathy Terrill of course Owner and Operator of NYC Fitness, Family, and Finds on eBay featuring the best selection of items chosen just for your from the shopping mecca that is New York City. From Fashion and Accessories to Mugs from NYC and everything in between. Promotions are running this weekend so it's a great time to pick up those gifts for those hard to buy for people on your list (or even for yourself).
Kathy is not only an eBay seller, but has also been a featured speaker at various eBay events, John Lawson's Boot Camp, and her latest presentation was at eCom Chicago! She's a whirlwind of knowledge and energy and eagerly shares this knowledge with everyone!
In addition to the public speaking events, Kathy shares on a daily basis in her Facebook Groups where everyone is an equal and everyone has something to give back to the group, hard working groups that I am proud to be a part of and share the administrative responsibilities with 8 others. If you're looking for a place to learn and grow your eBay business, check out eBay Stores Nothing But eBay Stores on Facebook. This group is only for eBay Store Sellers! The beginner or basic group is eBay Selling Basics Nothing But Basics. If you're just starting out on eBay or even if you have been selling a while but haven't jumped into a store, this is the group for you! Both of these groups are drama free and hard-working groups for those who are ready to not only grow, but to share knowledge.
Now that we are into the fourth quarter and gearing up for Holiday sales it's more important than ever to be make sure your have a list, a plan, and a schedule that works. Hopefully by now you have:
Checked and double checked your inventory.
Stocked up with new inventory.
Have taken stock of your shipping supplies and ordered as necessary. There's nothing worse than needing three Flat Rate Padded Envelopes only to discover you only have 2 left. In case you don't know, if you call your order in, you can order these by the box of 100. Can you tell these are most used shipping container? As we get closer to the Holidays the shipping time extends for supply delivery, so be sure to do this early.
Don't forget the tissue paper, bubble wrap, the peanuts, and of course labels.
Are you stocked up on business cards or postcards? Now is the time.
Is your inventory organized? You will save countless hours if you have everything organized. Grab it, pack it, and ship it. Have you ever spent excess time looking for something that sold? How many listings could you have finished in that time?
Do you have a schedule that you adhere to, as closely as possible? When you plan your day such as shipping time, listing time, social marketing, etc. you can save a lot of time, possibly hours a day. Of course in this business and especially when you work for yourself and at home, life happens along the way. Those unexpected visitors, phone calls, sick kids, or sick parents. Having a system of organization, including your time will keep things running smoothly even when life happens.
Is your eBay store organized? Are you getting the traffic as expected. Key areas to look at are your header/banner. Do you have a Holiday banner? Does your description mention Holiday items? Is it filled with keywords written in a friendly, welcoming, and professional way?
Take a look at this video below that Kathy Terrill presented last week. In it she covers all of the key areas that you need to not only pay attention to, but if you're like most of us, make some changes to in order to welcome your buyers and be found in searches to bring more traffic.