Social Media – Twitter Tip #1

Social Media – Twitter Tip #1

If you're new to Twitter or even if you're not new being interactive is key in now only gaining, but retaining Twitter followers. Of course this requires time and depending on how active you are it can take a lot of time. It's important enough though to not ignore. There are some great programs for managing your social media platforms and many things can be automated. One of them is thanking new followers.

If you've never used IFTTT (If this, then that) you are missing out. There is a recipe that is already available that will send out a thank you to your new followers, as they follow you. Think of the time that can free up!

Check it out at IFTTT.  

Make Your Positive Attitude Your New Best Friend

Make Your Positive Attitude Your New Best Friend

I wrote this article back in 2010...Amazingly nothing has changed. This is as true today as it was then. We are what we think and our thinking can help us find success or leave us sitting on the sidelines wondering what happened.

No matter where you’ve been or where you’re going in life, your attitude has and always will be a huge player.  If you want to get ahead, leave the past behind, and be content in your life, then you have to make your attitude your friend.

Your attitude, whether it’s positive or negative, reflects in everything you do and everything that happens to you.  What is referred to as The Law of Attraction is the concept that whatever you put out comes back to you.  Every thought and every action.  If you send out only positive thoughts, only positive results will come back to you.  Send negative and guess what you get?  This is the whole idea of making your positive attitude your friend.  It’s time once and for all to say goodbye to negative thinking.

Make your new attitude your new best friend…What exactly does this mean?  You have to learn how to make your attitude positive and how to put into practice the idea of making your attitude your best friend in your life.

It is going to take some work, easier for some, harder for others, in order to be able to make your positive attitude your friend, but the end result will be finding that success and contentment in your life.  As you will learn your attitude can paint your whole life and you can change everything about your current situation just by letting you’re your new best friend, positive attitude, lead the way.

Let’s Talk About Branding!

Let’s Talk About Branding!

If you've sold on eBay, Etsy, your own webstore, or pretty much any other site for that matter, you've heard about branding and how important it is for your business' well-being and growth.

If you're just starting out this is something you want to give some serious thought to before opening your eBay store or other site. You want the ability to build your business with a brand that is uniquely you. Think about the name of your store, does it portray what you sell? Now I can tell you this from experience this does matter. Take it from one who has a very generic name without any thought initially to anything further than I liked the name. It was my dog's name at the time and I thought it was catchy...and it is that. It's also misspelled a lot, too many S's and it says nothing about what I sell, but gives the impression that you're going to save. So I can live with it. At the time I opened my eBay store I also bought the domain name and a few other domain names that are common misspellings for Sassy's Savings.

You'll want to check before finalizing your name to see if the domain name is available for your chosen name. Is the same name available across the social media platforms? Why? You want people to recognize your branding, your name, your business identity no matter where they see you. This will carry over to print items as well such as business cards and flyers.

Even if you have no intentions of starting a website by the same name, you want to secure the domain name now while it's still available. You can redirect it directly to your eBay store making it easier for shoppers to remember your store name. It is definitely easier to remember www dot your store name dot com than it is to remember eBay stores slash eBay dot com slash your store name. It looks more professional too!

Social media is an integral part of any business online as well as off. You want followers to engage with, engagement builds trust, trust builds customers. You want your followers to recognize your avatar / logo on Twitter, Facebook, Pinterest, etc. They want the security that when they click on a link that you post on social media, they want to know that it is the same "person", business behind that logo no matter where you send them.

So before you jump in, think first...remember this a successful business you are building...You own!

By the same token you want to think about your store logo. What colors, what do you want it to say? The options are endless and we'll talk about some of these in another post.


Social Media and eBay.

Social Media and eBay.

How are you using Social Media for your eBay Business?

Are you just starting out on social media or are you a long time user of social media? No matter what the answer like everything else ecommerce related, social media has changed and continues to change on a regular basis. With the fourth quarter fast approaching it's really time to make sure your marketing campaigns are set up and in order. Scheduling your posts can save you countless hours of time that you will surely need as sales increase in preparation for Back to School, Halloween, and the entire Holiday Season. Having a presence on Facebook is a definite necessity in today's social world. You don't want to run all of your family and friends off of your personal profile, so having a Business Page makes the most sense. If you don't have one, they are pretty simple to set up and there are many tutorials on YouTube walking you through the process.

Videos are empowering and are actually becoming the highest clicked posts on Facebook. Sharing videos that you create or that are related to your business will be more follower engagement than a simple picture. It's easy to share posts to your business page and you can even schedule the posts depending on what social management software you use. Personally Hootsuite is my go-to software, but I also use Buffer (free) to schedule listings. Even though it's a business page, I sure don't want to drive followers away with too many posts a day, so instead with these programs I can spread them out as far as I want. I can also upload my own posts that I choose to share and schedule posts for a month or more at time.

This is going to cut down on the time I actually spend on social media during the "busy season", not just busy with my business, but busy with personal commitments, family, and friends.

Hopefully you already have a business presence on Facebook, but if you don't now is the best time ever to get started. If you do have one already, this is a great time to schedule some content ahead of time, engage with your followers, and bring more followers in time for the fourth quarter!

Watch for an upcoming post on Pinterest next.